Branding & Identity — Nook Needs
Context
Developed the visual identity for Nook Needs, a digital brand, including brand direction and supporting marketing visuals. The goal was to create a cohesive identity that could scale across digital platforms and customer touchpoints.
What I Did
- Defined visual identity elements including typography, color, and layout direction
- Designed branded assets for digital marketing and social platforms
- Applied the identity consistently across brand touchpoints
Tools
Adobe Illustrator, Photoshop, Canva
Outcome
Established a clear, consistent brand system that supported recognizable and cohesive visual communication.